For Niche job boards, recruiting platforms, staffing agencies
The first applicant wins the role
A candidate who installs gets matching-job alerts on their lock screen minutes after posting — before a competing board even emails them.
week-4 retention lift for products with at least one installed user (see SaaS activation research)
Why it matters for job boards & recruiting
Job boards live and die on freshness. Installed candidates return the moment a matching role appears, which drives the apply-rate recruiters pay for.
How teams use it
Push the instant a role matching saved filters is posted.
Recruiters send stage-change updates without an inbox delay.
New-applicant alerts land on the recruiter's desktop dock, not a missed email.
Specific outcomes for job boards & recruiting
FAQ
Do candidates need an account?
No — install works on the public search page before signup, capturing intent earlier in the funnel.
Can we push to recruiters and candidates differently?
Yes, segment install and push by role/persona.